Sound Future
×
NASCAR
Powered by
Propeller
Naval Base Coronado, San Diego

What is Propeller

We turn fans into donors, supporters, and philanthropists at scale.

With 3.6M+ fans in our community, Propeller is the leading cause-marketing platform - turning massive fanbases into sustained positive impact.

What You Get

A turnkey way to engage your fanbase & do massive good.

We handle everything.
Creative, legal, paid media, fulfillment, reporting & more.
NASCAR fans packed grandstands

Who We Work With

150+ partners. One platform.

Bryan Cranston
Bryan Cranston
J Balvin
J Balvin
Lizzo
Lizzo
Incubus
Incubus
Tiesto
Tiesto
Chappell Roan
Chappell Roan
Noah Kahan
Noah Kahan
Tenacious D
Tenacious D
Gracie Abrams
Gracie Abrams
Ashe
Ashe
The Lumineers
The Lumineers
Megan Moroney
Megan Moroney
New Kids on the Block
New Kids on the Block
Monrovia
Monrovia
Bryan Cranston
Bryan Cranston
J Balvin
J Balvin
Lizzo
Lizzo
Incubus
Incubus
Tiesto
Tiesto
Chappell Roan
Chappell Roan
Noah Kahan
Noah Kahan
Tenacious D
Tenacious D
Gracie Abrams
Gracie Abrams
Ashe
Ashe
The Lumineers
The Lumineers
Megan Moroney
Megan Moroney
New Kids on the Block
New Kids on the Block
Monrovia
Monrovia
3.6M+
Community
15M+
Actions Taken
~$20M
Raised
100+
Nonprofit Partners
NASCAR
Flyaway Sweepstakes

Win a VIP Trip to
Race the Base in San Diego

Fans donate to Sound Future for a chance to win. Propeller runs paid social, email, SMS, and platform-wide campaigns to promote the sweepstakes.

9:41
NASCAR Pit Lane VIP
Win a VIP trip to
Race the Base
in San Diego
$15,000 ARV
⏳ Ends Jun 15, 2026
$847,200 raised
14,291 donors
$10
10 entries
Popular
$25
30 entries
$50
75 entries
$100
200 entries
Donate & Enter to Win
No donation necessary. AMOE available. See official rules.
NASCAR Victory Lane celebration

The bigger the prize,
the bigger the impact.

The Cause

Sound Future

Sound Future is a 501(c)(3) leveraging the power of live events to restore nature, support farmers, and drive positive community impact.

The Partnership

Give & Get

Propeller Handles

  • VIP flyaway sweepstakes (NASCAR San Diego Weekend): full build & fulfillment
  • All campaign creative & landing pages
  • Full compliance, sweepstakes legal & official rules
  • Paid media (we cover it)
  • Promotion across 3.6M+ user platform
  • Monthly donor program setup & management
  • First-party fan data collection & delivery (email, SMS, location)
  • Post-campaign reporting & analytics

The Ask

Flyaway: NASCAR San Diego VIP Experience
  • NASCAR San Diego grand prize (3-day passes for 2, Admirals Club hospitality with Elite Garage Experience, driver access, grid walk on Naval Base Coronado street circuit, all-inclusive food & beverage, signed merch + flights & hotel for 2)
  • Social support from NASCAR channels
  • Meta Advertiser access (team-approved)

Proven Results

We're no stranger to massive live events. Propeller has powered some of the biggest venues in the country, raising millions of dollars along the way.

Kyle Field — 110,000+ fans with Propeller IMAG activation
George Strait
Jenifer Strait Memorial Foundation • Kyle Field, College Station TX
$1.5M+
Raised - stadium shows + flyaway sweepstakes
IMAG screen and ribbon board — TEXT GEORGE TO 99126
Billboard — George Strait breaks attendance record at Kyle Field
View All Case Studies →
Start Your Engines

Propeller makes this the lowest-lift, highest-impact sustainability partnership in motorsports. Let's make NASCAR San Diego unforgettable.

Contact

Brandon Deroche, Propeller CEO & Founder

Brandon@propeller.la